The challenge was to differentiate a local contractor in a competitive market while establishing trust and credibility for high-value renovation projects.
Working with an established remodeling business serving Charlotte neighborhoods like Myers Park and NoDa, we created a professional website that showcases their design/build expertise and 20+ years of experience. The focus was on key functionality: service portfolio presentation, streamlined consultation booking, project galleries, and comprehensive FAQ section addressing common homeowner concerns. This approach helped position ARTOS Inc as Charlotte's premium renovation solution while building trust through transparency and expertise demonstration.
From local contractor to Charlotte's trusted renovation authority: A successful brand positioning launch.
The comprehensive platform proved to be exactly what was needed to establish market authority. The website effectively communicates their unique design/build approach, NARI and NAHB certifications, and fixed-price guarantee system. The platform continues to generate qualified leads for kitchen, bathroom, and whole-house renovations, validating their positioning as Charlotte's go-to contractor for homeowners seeking reliable, drama-free renovations and providing a foundation for continued growth in the competitive North Carolina market.